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Finding Your Niche:

Finding Your Niche:

You want to start a business, but you’re not sure what it should be. One approach is to try to find a niche market – a small sector of an existing market in which you can specialize. This may take some very creative thinking.

Gen Z

Gen Z

We’ve all had multiple opportunities to hear about the Generation Gap, the Veterans, Boomers, Gen X and Gen Y. And if you are gritting your teeth over the characteristics of the Gen Y workforce, just wait till you hear about Gen Z, born between 1994 and 2004. They are already in our workplace to the tune of 1.6 million of them. This makes five – not four – generations trying to co-exist in your organization. The 2009 workforce, …